George Spears, PhD, CMRP
President, ERIN Research Inc.
George Spears

Dr. Spears is President of ERIN Research Inc, a Canadian firm recognized as a leader in the world of research. He co-founded ERIN Research Inc. in 1981.

Dr. Spears’ work received national and international acclaim and has garnered a GOLD AWARD (IPAC) and a SILVER AWARD (CAPAM) for Innovation in Management.

Dr. Spears has pioneered new measurement approaches and statistical modelling of client satisfaction and confidence.

Dr. Spears is considered an expert in the analyses of news and current affairs in broadcasting, and in the analysis of music use by the broadcast media and on the Internet.

Dr. Spears has a degree in cognitive psychology, University of Toronto, in 1976. He is regularly called upon to act as an expert witness in court hearings.




Kasia Seydegart, MSW, CMRP
Vice-President, ERIN Research Inc.
Kasia Seydegart

Since co-founding ERIN Research in 1981, Ms Seydegart, Vice-President has earned recognition for her diagnostic capacity, her qualitative research expertise, and for innovative solutions to strategic issues.

Ms Seydegart has co-lead a variety of large-scale government projects in service quality research and media analysis.

Ms Seydegart holds a Masters in Social Work from University of Toronto. Ms Seydegart is a frequent presenter at conferences. She has served as Director or Chair of the Advisory Committee of the graduate Research Analyst Program, Georgian College, Ontario from 2000 to 2008.




Pat Zulinov, CMRP
Director, ERIN Research Inc.
Pat Zulinov

In her seventeen years with ERIN Research, Pat Zulinov, Director has managed many studies in both French and English.

Ms Zulinov was instrumental in the design and execution of a broad range of surveys. In particular she contributed immeasurably to the series of four nation-wide Citizens First studies and to the award-winning Employee Satisfaction Survey conducted for the Region of Peel in 2002 and 2003, as well as many other studies.

Ms Zulinov has managed many national and international media analysis projects including those for CBC, CTV, SOCAN and other music collectives.




Brenda Nicholson, Diploma Business College
Business Manager
Pat Zulinov

Ms Nicholson has managed numerous large data projects as well as the day-to-day business portfolio for ERIN Research over the past 8 years.

Her background is as a research associate, interviewer and database manager. She now manages the administrative aspects of ERIN's research associates. She also handles the technology and data requirements related diverse research projects.

In sum, Ms Nicholson is involved in every ERIN Research project, from inception to conclusion.